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Red roses and heart shaped candy boxes line the shelves of retail stores across Colorado in every Valentine's Day. Many fathers are romantics at heart, investing time and money into making Valentine's Day special for their significant others. But instead of investing in high price jewelry or an expensive night out, every year the Be There for Your Kids campaign encourages Colorado dads to invest time and energy into their relationships with their daughters. A father who communicates and spends time with his little girl will make a lasting impact on her life, long after the roses and candy are gone.

Check out this video from Tyler Osterhaus, which promotes the profound impact a father's presence can have on his daughter's life.